In 2001 the Beijing Municipality Pinggu County Wangxinzhuang Town Economic Union Corporation was looking for a foreign partner, to produce cars. The choice was the Taiwanese version of the French Renault Express.
The Renault Express was made in France from 1986-2000. The Taiwanese versions were a Combi (break, with windows around), a Tolé (van without windows) and a Pickup. They were made by Sanfu Motors in Taichun, Taiwan, from 1989-1997.
The car was named in Taiwan Honglong (Red dragon). The Mainland company would use the same name. The price of the Mainland version was estimated at 50.000-70.00 yuan, cheap for a car at that time.
The Taiwanese partner, probably Sanfu’s new owner Formosa Plastics, would take care of 55% of the investment. They would deliver the equipment, molds, technology and cash money. The Pinggu partner would provide land and cash money.
The production plans were: first year 7.000 units, second year 15.000 units, third year 20.000 units and the following years 26.000 units each.
And then it was waiting for investors. But they were not found.
And: no investor; no money; no factory; no production.
This initiative had a gentle death, like so many plans at that time.
We never heard of it again.
I do quite like stories about cars that didnt pan out, like this one 🙂 I had no idea this was even proposed.
was formosa plastics related to the company that assembled daewoos? (formosa matiz, formosa magnus)
just looked it up and they are the same company
https://en.wikipedia.org/wiki/Formosa_Automobile_Corporation
I have a Mainland-market version brochure of this car and it’s written that the Chinese company name is “湖南寰宇汽車製造有限公司”
Great, 3star4WD! Many thanks! A pity I can’t read the brochure (the resolution is much too low), personally I work with 450 dpi. Can you send me a better copy, maybe by private mail (erik@chinesecars.net).
I am not familiar with this “Hunan Huanyu Aytomobile Co. Ltd”.
greetings Erik
Thanks for sending me a better copy of the Huanyu brochure, 3STAR-4WD!
It is a Taiwan Renault Express brochure (in traditional Chinese) with the name of the Hunan company in it. It is unclear if the Hunan company was just a car importer or that they really had plans to assemble the Renault.
https://www.youtube.com/watch?v=5qQo_23oj_8
commercial for honglong
A Taiwanese commercial.